Hi lovely,
So much has been going on lately that I wanted to catch you up properly.
In September we launched the AirLite collection, our brand new tees and tanks. Watching you ladies wear them and tell us how much you adore the new styles has been such a thrill.
The Bamboo Cotton Tee in Black also came back into stock. She sold out almost instantly the first time, so having her back on the shelf felt really special.
Arguably the biggest moment of our September was heading to the US.
A whole week went into behind-the-scenes work over there, preparing to ship orders to the US and Canada from our new US warehouse. We still have lots to do, but it's a huge milestone for DTL and one we've been building toward for quite some time.
Meanwhile, life at home has been equally full. The team is getting bigger, we've started filming those fun warehouse videos again, and it's been lovely watching the space fill up with people.
I really feel like a brand new chapter is beginning for us.
And if September felt busy to you, October looks even bigger.
There are some very exciting things lined up, among them a new collection I'm dying to share with you.
I can't give much away yet, but believe me, keep your eyes on DTL.
Thank you so much for being part of this and joining us on the journey.
Love,
Rhi xx
Duke The Label